Cabela’s Incorporated, the World’s Foremost Outfitter of hunting, fishing and outdoor gear, will officially open the doors to its Augusta, Ga., Cabela’s Outpost store at 11 a.m. Thursday, March 20. A ribbon-cutting ceremony hosted by Cabela’s executives and special guests will begin at 10:45 a.m.

Opening day will begin a weekend-long celebration featuring outdoor celebrities, giveaways and more.

The 42,000-square-foot Augusta location is Cabela’s first in Georgia. The company also has announced plans to open a store in Acworth later this year.

The store, which will employ approximately 90 full-time, part-time and seasonal employees, is located at 833 Cabela Drive on the south side of I-20 at Riverwatch Parkway in the Village at Riverwatch development.

The Augusta Cabela’s Outpost store is designed with a rugged look and feel and features a Core-Flex floor plan offering seasonal product assortments. In addition to thousands of quality outdoor products, the store also features wildlife displays, innovative digital signage, an indoor archery range and archery tech room, gun counter and more.

Customers will be treated to the exciting Cabela’s shopping experience with access to all Cabela’s merchandise via online order kiosks, as well as free shipping with an in-store pickup program. In-store pickup allows customers to order Cabela’s gear ahead of time and pick it up at their convenience at the storeof their choice.

Currently, Cabela’s operates 50 stores across North America with plans to open an additional 20 over the next two years.