Applications for the Augusta Metro Chamber Small Business Marketing Academy: July to December 2019 program are available for download on the Chamber’s website.  The Academy, presented by South State Bank, assembles small business owners/managers to learn, share and plan for a growing, thriving business.

Participants come together one day a month for six months to learn practical advice and best practices from local industry experts, and ultimately develop their own customized, actionable marketing plan.  The Academy runs twice per year with classes beginning in January and July.  Classes are held on the last Wednesday of the month (excluding December).

Day one of the July to December 2019 program is scheduled for July 31 and will cover “Essential Marketing Plan Ingredients.”  Learn the steps and components of creating (or updating) a marketing plan.  From a panel of marketing professionals representing small, medium and large companies in our region, participants will develop a clear understanding of the fundamentals required in an effective plan.  From situation analysis to market identification, hear how the experts mapped their plans down to the details.  Additional topics covered in the Academy include branding basics, marketing through technology, and messaging.

Applicants must be in operation at least two years; submit an application; agree to the terms of enrollment and tuition fee of $150 Members ($300 prospective members); complete a self-assessment of their business prior to the start of the program; and pledge to attend all classes of the program.

For more information and to download the July to December 2019 application, please visit augustametrochamber.com/marketingacademy.  Deadline to apply is July 19, 2019.