Area Business Brings the Olympics to Life Through Mascot Videos Augusta

Staff Report From Georgia CEO

Friday, August 2nd, 2024

Busby’s Heating and Air Conditioning is excited to share an update on our recent social media
campaign surrounding the Paris Olympics. Our beloved company mascot, Buzz, has been front and
center, helping us engage with our audience in a fun and informative way. Our Buzz-themed videos
have been a hit on all our social media platforms. The videos immerse our mascot into the electric
atmosphere of the 2024 Summer Olympics. We feel that Buzz brings a unique and playful
perspective to the global sporting event.

Some of the highlights from our 10-video campaign include:
• Video 1 - Swimming: In this video, Buzz visits the Wilson Family Y and takes viewers on a tour of
their pool and giving them a glimpse of Buzz engaging in a variety of swimming poses.
• Video 2 - Skateboarding: Fans loved watching Buzz dropping-in on Blanchard Woods Park’s
halfpipe in Columbia County. Marvel at the incredible athleticism on display.
• Video 3 - Volleyball: Our followers couldn't get enough of Buzz at Evans High School’s volleyball
team 's practice. This video showcases our mascot's playful personality.

The response to the Olympic videos has been overwhelmingly positive, with our engagement rates
soaring across all social media platforms. Clearly, our audience is enjoying the unique perspective
that Buzz brings to the Olympic experience. Videos were shot at a variety of local businesses,
schools and area attractions including The Family YMCA, Top Golf Augusta, Evans High School,
Blanchard Woods Park, Half Moon Outfitters as well as other area filming locations.

We encourage you to visit our blog to view the videos; www.busbys.com/blog or follow our social
media channels to catch all of Buzz’s Olympic adventures. Be sure to share your thoughts and
favorite Olympic moments with us using the hashtags #buzzbee, #buzz and #busbys.